1 - 10 best practices for using social media to promote your event Pt 1

Debra Roth has been creating innovative fabric structures for events for the past 30 years.  As founder of Pink Inc. fabric designs, now Pink Powered by Moss, she broke new ground in many areas.  She is currently up for BizBash New York Designer of the Year.  Last year she visited my home town right after winning Event Solutions' Spotlight Supplier of the Year award. She talked a little about her secret for success.  In honor of her nomination, I thought I'd repost that interview here.

(Photo by playerx)

(Photo by Patrick Joseph Besong)

What are unconferences and what effect are they having on today's events industry? Unconference pioneer, Adrian Segar talks about the history of unconferences and the impact they seem to be having on the events industry in this video interview.  He also discusses his involvment with the upcoming Event Camp East Coast.

(Photo by DerrickT)

Do you have a Twitter stream you hang out at? Maybe you don't follow many people yet and it's just your home stream. Or maybe you have a favorite hashtag or list that you follow. Whatever the case, it's a real time flow of tweets that you value for the information it provides you, for the sense of connection you get from it and for the opportunities it gives you to take positive action.

In an effort to add value to this feature, I've decided to  reduce the number of links I list and add a little commentary on why each was chosen. Previously I've listed the top 11 links I've posted on Twitter (without commentary) based on stats from Hootsuite over the past week.

One thing you don't want to do when producing a large scale event is lose the impact of your presentation in a huge, crowded ballroom. Your lighting, decor and show may be undisputed art, but if your message gets drowned in noise, space and distractions, they won't help you.

1 - 14 kick-ass tips for getting your tweets retweeted